Joseph Holguin
Burrito Connoisseur & Staff Product Manager
Hi, I'm Joseph! I'm based in Miami, FL 🌴. I enjoy being with my family and friends, biking, burritos, coffee, and Star Wars. As a Staff Product Manager and marketing expert, I specialize in creating AI chatbot experiences that drive customer engagement and growth.
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About Me & Experience
Career Highlights
- Generated tens of millions in revenue by transitioning JustAnswer's new customer chatbots to AI large language models, improving CSAT and conversion.
- Increased JustAnswer's new customer conversion by personalizing the funnel using a customer's search and chatbot conversation data.
- Co-founded a chatbot platform that increased sales for enterprise clients like Coca-Cola, AOL, National Geographic, LaserAway, and others.
- Created a Facebook Ads + Messenger chatbot solution with a 20% conversion rate and 62% decrease in cost per lead for the University of the People. Featured at Facebook's F8 conference with a case study and received an award from Sheryl Sandberg.
- Took my family's business nationwide by launching one of the first online farmers markets, generating $100,000 in annual revenue.
Core Skills
Personal Journey
Born and raised in New Mexico, my journey has taken me through Austin and San Francisco, before settling in Miami, Florida. My professional path has been driven by a passion for innovative marketing solutions and AI technology.
Places I've Called Home
Things I Love
When I'm not revolutionizing marketing with AI, you'll find me: